9 Reasons Why Personalized Marketing Still Isn't Accurate9 Reasons Why Personalized Marketing Still Isn't Accurate

Lisa Morgan is a freelance writer who covers business and IT strategy and emerging technology for information. She has contributed articles, reports, and other types of content to many technology, business, and mainstream publications and sites including tech pubs, The Washington Post and The Economist Intelligence Unit. Frequent areas of coverage include AI, analytics, cloud, cybersecurity, mobility, software development, and emerging cultural issues affecting the C-suite.